Philips

Philips APAC head office in Singapore tasked us to design and develop a modular retail furniture range to showcase their lighting and lamp range in exclusive stores across Asia.

The focus was to develop a range of standard components that could be assembled in alternative ways subject to the space available and the product range being merchandised.

The scope included ISA creating the store layouts and planograms, manufacturing the display units and managing the logistics to store for installation.

To date, the solution has been rolled out into 27 countries across 5 continents.